Freeform - Advertising, Branded Entertainment and Social Partnerships

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We are a young adult TV and streaming network appealing to the almost adult in almost everyone. We love both pop culture classic movies and original shows that tell boundary-pushing stories that reflect our audience and there is no holiday we don’t host the party for.



Linear

Top Cable Network Among Young Adults

#2 A18-34 & W18-34

Digital

Highly Engaged Digital Audience

500M+ Minutes of Content Watched per Month

Social

Top Cable Network on Social

12.1M+ Monthly Average Engagements


BIG We own the holidays LEADING The social conversation INCLUSIVE We appeal to a diverse audience and we are inclusive in front of and behind the camera SEXY From our incredibly beautiful and diverse cast to our provocative story-telling, we are sexy STREAMING We program for two markets – linear and streaming. You can watch live on cable, on the app, on-demand, or stream all our originals on Hulu YOUNG Our median age is 37 – 13 years younger than the cable average. During the holidays we are more than two decades younger than Hallmark and Lifetime

BIG We own the holidays LEADING The social conversation INCLUSIVE We appeal to a diverse audience and we are inclusive in front of and behind the camera SEXY From our incredibly beautiful and diverse cast to our provocative story-telling, we are sexy STREAMING We program for two markets – linear and streaming. You can watch live on cable, on the app, on-demand, or stream all our originals on Hulu YOUNG Our median age is 37 – 13 years younger than the cable average. During the holidays we are more than two decades younger than Hallmark and Lifetime

93% of Freeform's directors are female, diverse or LGBTQ+. 90% of our writers are female, diverse or LGBTQ+ and every original series has at least one producer who is a woman. And every Freeform Original Series has qualified for the ReFrame Stamp.

Stamps are awarded to television programs that hire female-identifying people in four out of eight key areas of their production, including: writer, director, producer, lead, co-lead, speaking parts, department heads and crew. Additional points are awarded to content that has women of color in key positions.
DIVERSITY & INCLUSIVITY

Diversity & Inclusivity 93% of Freeform's directors are female, diverse or LGBTQ+. 90% of our writers are female, diverse or LGBTQ+ and every original series has at least one producer who is a woman. And every Freeform Original Series has qualified for the ReFrame Stamp.

Stamps are awarded to television programs that hire female-identifying people in four out of eight key areas of their production, including: writer, director, producer, lead, co-lead, speaking parts, department heads and crew. Additional points are awarded to content that has women of color in key positions.

Diversity & Inclusivity 93% of Freeform's directors are female, diverse or LGBTQ+. 90% of our writers are female, diverse or LGBTQ+ and every original series has at least one producer who is a woman. And every Freeform Original Series has qualified for the ReFrame Stamp.

Stamps are awarded to television programs that hire female-identifying people in four out of eight key areas of their production, including: writer, director, producer, lead, co-lead, speaking parts, department heads and crew. Additional points are awarded to content that has women of color in key positions.

Programming

Our original series programming is bold-hearted and boundary-busting – filled with protagonists that take on the world with smarts, swagger, humor and humanity – echoing the everyday trials and triumphs of our audience.

Thursdays 10p/9c

Black-ish’s Zoey Johnson and her friends try to figure out love, career and college at Cal U.

Thursdays 10:30p/9:30c

After a public flame-out at a New York media company, 20-something alcoholic Samantha Fink is forced to seize the only chance she has to sober up and avoid jail time: moving back home with her overbearing mother, Carol.

Wednesdays 10p/9c

Eight friends in a communal living space in Downtown, Los Angeles navigate new careers and love in a changing world.

New season coming soon

Over 300 Years ago, witches made a deal with a Massachusetts Bay militia to end the Salem Witch Trials. In exchange for their freedom, they would become the country’s front line of defense. Today, the military is run by witches under the leadership of their centuries-old leader General Alder. Follow three new cadets, Raelle, Tally and Abigail through basic training as they learn to control their power to bring down a chilling, terrorist group known as The Spree.

Season 2 Coming Soon

Freeform’s biggest franchise in network history returns 2022.

Thursdays 10p/9c

Black-ish’s Zoey Johnson and her friends try to figure out love, career and college at Cal U.

Thursdays 10:30p/9:30c

After a public flame-out at a New York media company, 20-something alcoholic Samantha Fink is forced to seize the only chance she has to sober up and avoid jail time: moving back home with her overbearing mother, Carol.

Wednesdays 10p/9c

Eight friends in a communal living space in Downtown, Los Angeles navigate new careers and love in a changing world.

New season coming soon

Over 300 Years ago, witches made a deal with a Massachusetts Bay militia to end the Salem Witch Trials. In exchange for their freedom, they would become the country’s front line of defense. Today, the military is run by witches under the leadership of their centuries-old leader General Alder. Follow three new cadets, Raelle, Tally and Abigail through basic training as they learn to control their power to bring down a chilling, terrorist group known as The Spree.

Season 2 coming soon

Freeform’s biggest franchise in network history returns 2022.


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Stunts

Whether it’s 31 Nights of spooky fun, or 25 days of non-stop Christmas cheer, Freeform is the place to celebrate the holidays. Bringing viewers and clients together with Freeform talent and iconic movies, we create one of a kind content to entertain and delight fans of all ages.

We get your spirit into the Halloween spirit for 31 nights. Last year, our spooky, funny, nostalgic programming and cult classics made Freeform the #1 cable entertainment network with W18-34.

Halloween Road by Hyundai

Freeform brings all your favorite Halloween classics to life in this one of a kind, interactive event for diehard fans. Along the way, our Freeform host surprises them with 31 Nights of Halloween movie trivia games as they make their way around the Halloween Road activations, driving them through this ultimate spook-tacular experience, all brought to you by Hyundai.

Hocus Pocus on TikTok

TikTok & Freeform celebrate 31 Nights of Halloween with a fan-centric campaign featuring user generated content inspired by two of the stunt’s most iconic Halloween films – Hocus Pocus and The Nightmare Before Christmas.

Boxlunch

BOXLUNCH joined Freeform’s Halloween Road with a pop up shop in the middle of the experience selling Hocus Pocus and The Nightmare Before Christmas licensed merchandise to highly engaged Halloween consumers.

With our nostalgic take on the holidays, we are the #1 destination across cable for audiences of all ages and we are the most valued brand among young adults. Our viewers are literally a quarter of a century younger than our competitors and 90% of our viewing is live.

Hyundai

Good Trouble’s Zuri Adele, grown-ish’s Jordan Buhat and their friend, Doug, are getting into the spirit of the season at Freeform’s 25 Days of Christmas Drive-in movie event. Zuri is happy to drive them all there and show off her brand-new Hyundai Santa Fe Plug-in Hybrid EV!

Kohl's

Kohl’s & Freeform join Cruel Summer’s Olivia Holt, and her real-life sister and grandmother as they kick off the holiday season with 25 Days of Christmas movie nights, family traditions, and the spirit of giving with gifts from Kohl’s.

Pizza Hut

Inspired by iconic scenes from fan favorite Home Alone, grown-ish’s Trevor Jackson infused his own comedic timing while making Pizza Hut the true star of this Freeform 25 Days of Christmas spot.

Portal by Facebook

Freeform and Portal by Facebook partnered with Cruel Summer’s Sarah Drew as she used the video chat feature to call her best friend, Megan, to chat about their favorite holiday memories and their favorite 25 Days of Christmas films, all while getting ready for the holidays.


Social Media

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